Luxury Marketer
  1. Longevity is the breakout trend in luxury real estate: report
  2. Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion
  3. AI transforming marketing, but not as much CMO function: report
  4. Natural diamonds, with Gen Z stamp of approval, roar back to growth in US: report
  5. Sportswear to overtake wider apparel and footwear global market growth by 2030
  6. London, New York and Singapore top cities for capital, talent and decision-making
  7. Investors continuing push toward luxury, leisure assets in hospitality: report
  8. Bidding war era over in US real estate
  9. Positive auction results building momentum ahead of Art Basel
  10. Are luxury brands walking away from aspirational consumers?
  1. Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion
  2. Longevity is the breakout trend in luxury real estate: report
  3. Global superyacht industry turns into $62B economic force with influence beyond tourism: report
  4. World’s only Hotel Clicquot popup returns to Australia for Champagne-inspired culinary experiences
  5. How to own your market
  6. AI transforming marketing, but not as much CMO function: report
  7. Are luxury brands walking away from aspirational consumers?
  8. Hermès blows past revenue, net profit expectations for 2023, showing continued global desirability in product range
  9. Global house price growth continues to accelerate
  10. Who kept the COVID-19-era luxury real estate pricing gains – and which markets didn’t
Comment

Columns

How to own your market

June 4, 2023

Tim Manning Tim Manning

 

By Tim Manning

Of all the marketing strategy lessons I share with founders and business leaders, one sets the stage perfectly for market positioning: aspire to own your market. So what does that mean, and how do you go about it?

This content is accessible only to subscribers of Luxury Marketer. We would love for you to become a subscriber and enjoy the many benefits soon after. Please click here to enroll as a subscriber of Luxury Marketer. Already a subscriber?
 
NEW INTELLIGENCE

MOST READ
  1. Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion
  2. Longevity is the breakout trend in luxury real estate: report
  3. Global superyacht industry turns into $62B economic force with influence beyond tourism: report
  4. World’s only Hotel Clicquot popup returns to Australia for Champagne-inspired culinary experiences
  5. How to own your market
  6. AI transforming marketing, but not as much CMO function: report
  7. Are luxury brands walking away from aspirational consumers?
  8. Hermès blows past revenue, net profit expectations for 2023, showing continued global desirability in product range
  9. Global house price growth continues to accelerate
  10. Who kept the COVID-19-era luxury real estate pricing gains – and which markets didn’t


MORE IN Columns
Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion
June 15, 2026
3 questions every luxury brand founder must answer before year two
June 8, 2026
Ferrari Luce: The mythology mistake that luxury brands keep making – and what it costs them Open to all readers
May 28, 2026
How brands are turning customers into communities
May 20, 2026
Why luxury brands are monetizing proximity — and risking symbolic dilution in the process
May 20, 2026
Growth mirage: Are luxury consumers buying more – or paying more?
April 30, 2026



RECENT INTELLIGENCE
Longevity is the breakout trend in luxury real estate: report
June 15, 2026
Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion
June 15, 2026
AI transforming marketing, but not as much CMO function: report
June 15, 2026

Sportswear to overtake wider apparel and footwear global market growth by 2030
June 12, 2026
London, New York and Singapore top cities for capital, talent and decision-making
June 12, 2026
Investors continuing push toward luxury, leisure assets in hospitality: report
June 11, 2026