Luxury Marketer
  1. Local cuisine emerges as strongest dining force in Asia Pacific as traditional restaurant settings lose edge: report
  2. 1 out of 2 consumers say quality for price is primary driver of value: report
  3. Is the US still an emerging market for luxury?
  4. How AI is reshaping the digital and real economies: study
  5. Next generation set to reshape family offices, with different perspectives on wealth management: study
  6. Early December may overtake Black Friday as peak holiday shopping window this year: study
  7. The high-net-worth consumer: 1 person, 4 tiers of behavior
  8. Luxury hotels don’t have a branding problem. They have an operationalization problem
  9. What does Gen Z want from luxury? Take our survey and find out Open to all readers
  10. Global wealth creation, lifestyle trends and climate resilience reshaping prime property markets in Alps and beyond: report
  1. Death of the agency model – and what replaces it 
  2. How to find authentic experts in a world of AI-generated content
  3. How the wealthy are influencing the evolution of yacht design 
  4. Hermès, buoyed by leather goods and silk lines, records 6.1pc jump in first-half 2026 sales to $9.33B
  5. Bentley Motors breaks ground on its world-first branded residential development in Miami
  6. Why simply speed in luxury is not the answer
  7. Meet the luxury professionals who work with the world's HNW and UHNW
  8. Concours on Savile Row to return to London, pair bespoke tailors with fine cars and fans
  9. Visit New York's most exclusive skyscraper – register now for our Oct. 30 real estate forum
  10. How sustainable solutions, responding to market concerns, can protect long-term yacht value
Comment

Marketing

AI transforming marketing, but not as much CMO function: report

June 15, 2026

AI, like the Internet/World Wide Web, social media and mobile before it, is a key member of the Digital Quad: the four transformational technologies that impact consumers' work and play lives, for better or worse. Image credit: Treecha, Shutterstock Investment must now move beyond individual AI tools, and towards fully connected agentic operating systems. Image credit: Treecha, Shutterstock

 

By Luxury Marketer Intelligence

The vast majority of chief marketing officers feel that AI is driving an end-to-end transformation of their function, but few are using it for that purpose.

This content is accessible only to subscribers of Luxury Marketer. We would love for you to become a subscriber and enjoy the many benefits soon after. Please click here to enroll as a subscriber of Luxury Marketer. Already a subscriber?
 
NEW INTELLIGENCE

MOST READ
  1. Death of the agency model – and what replaces it 
  2. How to find authentic experts in a world of AI-generated content
  3. How the wealthy are influencing the evolution of yacht design 
  4. Hermès, buoyed by leather goods and silk lines, records 6.1pc jump in first-half 2026 sales to $9.33B
  5. Bentley Motors breaks ground on its world-first branded residential development in Miami
  6. Why simply speed in luxury is not the answer
  7. Meet the luxury professionals who work with the world's HNW and UHNW
  8. Concours on Savile Row to return to London, pair bespoke tailors with fine cars and fans
  9. Visit New York's most exclusive skyscraper – register now for our Oct. 30 real estate forum
  10. How sustainable solutions, responding to market concerns, can protect long-term yacht value


MORE IN Marketing
The high-net-worth consumer: 1 person, 4 tiers of behavior
October 28, 2026
Luxury hotels don’t have a branding problem. They have an operationalization problem
October 27, 2026
What does Gen Z want from luxury? Take our survey and find out Open to all readers
October 22, 2026
Can luxury executives move faster without sacrificing judgment? Open to all readers
October 21, 2026
Announcing Luxury Marketer’s Luxury Women Leaders to Watch 2027 Open to all readers
October 8, 2026
Why luxury’s next customer doesn’t look like its last Open to all readers
September 25, 2026



RECENT INTELLIGENCE
Local cuisine emerges as strongest dining force in Asia Pacific as traditional restaurant settings lose edge: report
October 30, 2026
1 out of 2 consumers say quality for price is primary driver of value: report
October 29, 2026
Is the US still an emerging market for luxury?
October 29, 2026

Next generation set to reshape family offices, with different perspectives on wealth management: study
October 29, 2026
Early December may overtake Black Friday as peak holiday shopping window this year: study
October 29, 2026
The high-net-worth consumer: 1 person, 4 tiers of behavior
October 28, 2026