Luxury Marketer

Perfumes, cosmetics and beauty

More generations, more pressure in beauty and cosmetics market: report

June 9, 2026

The market for beauty, cosmetics and perfumes requires a finely tuned multigenerational approach to grow share. Image credit: Shutterstock The market for beauty, cosmetics and perfumes requires a finely tuned multigenerational approach to grow share. Image credit: Shutterstock

 

Beauty has always been competitive, but the current market is uniquely complex.

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