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Philanthropy

Gen Z, Millennial donors bring new approach to giving: report

September 30, 2026

New research finds that younger donors are broadening where and how they give, even as confidence in philanthropic succession declines. Image credit: Shutterstock New research finds that younger donors are broadening where and how they give, even as confidence in philanthropic succession declines. Image credit: Shutterstock

 

By Luxury Marketer Intelligence

A new generation of wealthy donors is bringing a distinct approach to philanthropy, supporting more causes and using a broader range of charitable tools than previous generations.

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NEW INTELLIGENCE

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  1. Luxury entering normalization phase in 2026, not downturn: report
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  3. The global state of wealth in 2025
  4. Why I launched Luxury Marketer 
  5. What does it take to be a CMO of the future?
  6. Growth mirage: Are luxury consumers buying more – or paying more?
  7. Hermès overtakes Louis Vuitton to become world’s most valuable luxury brand in 2026: Interbrand
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