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Sustainability

LVMH’s Patou taps Fairly Made to benchmark sustainability, traceability

November 21, 2023

The Patou ecommerce website. Image: Patou The Patou ecommerce website. Image: Patou

 

By Luxury Marketer Intelligence

LVMH’s Patou fashion label becomes the first luxury brand to partner with green tech startup Fairly Made as part of its ecofriendly initiatives.

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  1. Luxury entering normalization phase in 2026, not downturn: report
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  10. LVMH’s Patou taps Fairly Made to benchmark sustainability, traceability


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