- Luxury Marketer - https://www.luxurymarketer.com -

Gen Z, Millennial donors bring new approach to giving: report

New research finds that younger donors are broadening where and how they give, even as confidence in philanthropic succession declines. Image credit: Shutterstock New research finds that younger donors are broadening where and how they give, even as confidence in philanthropic succession declines. Image credit: Shutterstock

 

A new generation of wealthy donors is bringing a distinct approach to philanthropy, supporting more causes and using a broader range of charitable tools than previous generations.