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Fashion and leather goods

Two silent killers of luxury

September 29, 2026

Attitude in luxury must be rooted in authenticity to real meaning to consumers. Image credit: Shutterstock Attitude in luxury must be rooted in authenticity to real meaning to consumers. Image credit: Shutterstock

 

By Antonia J. A. Hock

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NEW INTELLIGENCE

MOST READ
  1. Luxury entering normalization phase in 2026, not downturn: report
  2. Announcing Luxury Marketer's Luxury Women Leaders to Watch 2027 
  3. The global state of wealth in 2025
  4. Why I launched Luxury Marketer 
  5. What does it take to be a CMO of the future?
  6. Total global billionaire wealth, aided by AI investment boom, grew 12.8pc to $15.1 trillion in 2025: report
  7. Growth mirage: Are luxury consumers buying more – or paying more?
  8. Call for speakers, sponsors for Luxury Roundtable’s Luxury Retail Forum: Experience 2.0
  9. Hermès overtakes Louis Vuitton to become world’s most valuable luxury brand in 2026: Interbrand
  10. Two silent killers of luxury


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