Luxury Marketer
  1. Questionable returns behavior becoming increasingly commonplace among US shoppers: report
  2. Creativity, exclusivity and authenticity trump influencer involvement, sustainability in luxury brand collabs for affluent: report
  3. How corporate boards and executives govern the rise of AI: report
  4. 1 week left to meet the top players in luxury commercial real estate Open to all readers
  5. Report: Where to live in Switzerland?
  6. As regulation raises fashion circularity baseline, focus shifts from compliance to operating advantage: report
  7. Why simply speed in luxury is not the answer
  8. The real creator of desire in luxury Open to all readers
  9. Abu Dhabi luxury real estate market shrugs off Middle East conflict to post record growth
  10. Is the fragrance industry’s center of gravity shifting from Paris to UAE?
  1. France’s Kering reports 1pc revenue growth to $8.23B for H1 2026, with Gucci on the mend
  2. Luxury brands neglecting cultural venues where more UHNWIs are spending time: report
  3. British brokerage Savills to buy real estate bank Eastdil Secured for $1.1B
  4. 2 weeks left! Register now for the Luxury Commercial Real Estate Summit NYC 
  5. Retail, CPG leaders not deploying AI broadly across demand-generating processes: report
  6. Hotels move from search-and-scroll to ask-and-book in nod to growing AI influence: report
  7. Consumer trust in AI set to grow 15 percentage points by 2030: report
  8. Announcing Luxury Women Leaders Summit April 15 in New York
  9. Bank of America debuts art consulting service for clients to navigate complex market
  10. Why pop-ups are now a pillar of luxury distribution strategy 
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Marketing

5 common CRM mistakes to avoid making at all costs

March 2, 2026

The most important thing you need to know to successfully set up your CRM is what business needs it should fulfill. Image credit: Shutterstock, Wright Studio The most important thing you need to know to successfully set up your CRM is what business needs it should fulfill. Image credit: Shutterstock, Wright Studio

 

By Patricia Rollins

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MOST READ
  1. France’s Kering reports 1pc revenue growth to $8.23B for H1 2026, with Gucci on the mend
  2. Luxury brands neglecting cultural venues where more UHNWIs are spending time: report
  3. British brokerage Savills to buy real estate bank Eastdil Secured for $1.1B
  4. 2 weeks left! Register now for the Luxury Commercial Real Estate Summit NYC 
  5. Retail, CPG leaders not deploying AI broadly across demand-generating processes: report
  6. Hotels move from search-and-scroll to ask-and-book in nod to growing AI influence: report
  7. Consumer trust in AI set to grow 15 percentage points by 2030: report
  8. Announcing Luxury Women Leaders Summit April 15 in New York
  9. Bank of America debuts art consulting service for clients to navigate complex market
  10. Why pop-ups are now a pillar of luxury distribution strategy 


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