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  7. Only 2 weeks left! Register now for Luxury Real Estate and Design Summit New York Open to all readers
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  1. Announcing Luxury Marketer's Luxury Women Leaders to Watch 2027 
  2. The Hyderabad Paradox: Where India’s fastest-growing luxury demand has run ahead of its infrastructure
  3. Call for nominations: Luxury Marketer's Luxury Women Leaders to Watch 2027 
  4. AI engines replacing search as starting point for affluent travel research: report 
  5. Questionable returns behavior becoming increasingly commonplace among US shoppers: report
  6. Headlines: LVMH, Gucci, metaverse, Farfetch, Aspen, Instagram, Chinese social media
  7. How HNW and ultra-affluent consumers qualify new relationships and introductions
  8. Rise of experiential luxury in India 
  9. In 2024, expect more of the same in China. Now is the time to optimize
  10. Argentina: Reopening of a sleeping giant for luxury
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Environment and sustainability

Book excerpt: Reimagining Luxury: Building a sustainable future for your brand

January 3, 2024

In her new book, titled “Reimagining Luxury: Building a sustainable future for your brand,” Diana Verde Nieto, founder of Positive Luxury, outlines steps to future-proof luxury brands in their eco-friendly efforts as consumers and regulators demand more from marketers. Image: Kogan Page In her new book, titled “Reimagining Luxury: Building a sustainable future for your brand,” Diana Verde Nieto, founder of Positive Luxury, outlines steps to future-proof luxury brands in their eco-friendly efforts as consumers and regulators demand more from marketers. Image: Kogan Page

 

By Diana Verde Nieto

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NEW INTELLIGENCE

MOST READ
  1. Announcing Luxury Marketer's Luxury Women Leaders to Watch 2027 
  2. The Hyderabad Paradox: Where India’s fastest-growing luxury demand has run ahead of its infrastructure
  3. Call for nominations: Luxury Marketer's Luxury Women Leaders to Watch 2027 
  4. AI engines replacing search as starting point for affluent travel research: report 
  5. Questionable returns behavior becoming increasingly commonplace among US shoppers: report
  6. Headlines: LVMH, Gucci, metaverse, Farfetch, Aspen, Instagram, Chinese social media
  7. How HNW and ultra-affluent consumers qualify new relationships and introductions
  8. Rise of experiential luxury in India 
  9. In 2024, expect more of the same in China. Now is the time to optimize
  10. Argentina: Reopening of a sleeping giant for luxury


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