Luxury Marketer
  1. Sotheby’s, seeking to grow collector base, will turn wines and spirits festival global for sector dominance Open to all readers
  2. Singapore, Italy, Switzerland, Greece, Hong Kong and New Zealand top list of attractive destinations for global mobile wealthy: report
  3. Can luxury brands win at performance marketing without losing their mystique? Open to all readers
  4. How sustainable solutions, responding to market concerns, can protect long-term yacht value
  5. 6 forces shaping commercial real estate in mid-2026: analysis
  6. India’s most valuable family businesses are now worth $1.46 trillion: report
  7. Understanding UHNW at the level of behavioral psychology
  8. Philanthropic priorities will change as women on track to overtake men in charitable giving
  9. Luxury, after analyzing Q2 earnings, no longer faces a broad-based slowdown
  10. Market optimism up among wealthy despite inflation concerns: survey
  1. Singapore, Italy, Switzerland, Greece, Hong Kong and New Zealand top list of attractive destinations for global mobile wealthy: report
  2. Sotheby’s, seeking to grow collector base, will turn wines and spirits festival global for sector dominance 
  3. North America takes lead for new luxury store openings, New York regains top spot: report
  4. Understanding AI’s role in a golden age of audio marketing creativity
  5. Podcast: How rapidly evolving luxury consumer behavior is impacting real estate 
  6. Growth that works today is not always the growth that builds tomorrow
  7. Longevity, accelerating wealth transfer making family finances more complex for HNW and UHNW US consumers: report
  8. In 2024, expect more of the same in China. Now is the time to optimize
  9. Canada’s Joseph Ribkoff pivots from wholesale-driven fashion biz to balanced omnichannel model 
  10. UAE still poised for growth in post-conflict era: report 
Comment

Environment and sustainability

Book excerpt: Reimagining Luxury: Building a sustainable future for your brand

January 3, 2024

In her new book, titled “Reimagining Luxury: Building a sustainable future for your brand,” Diana Verde Nieto, founder of Positive Luxury, outlines steps to future-proof luxury brands in their eco-friendly efforts as consumers and regulators demand more from marketers. Image: Kogan Page In her new book, titled “Reimagining Luxury: Building a sustainable future for your brand,” Diana Verde Nieto, founder of Positive Luxury, outlines steps to future-proof luxury brands in their eco-friendly efforts as consumers and regulators demand more from marketers. Image: Kogan Page

 

By Diana Verde Nieto

This content is accessible only to subscribers of Luxury Marketer. We would love for you to become a subscriber and enjoy the many benefits soon after. Please click here to enroll as a subscriber of Luxury Marketer. Already a subscriber?
 
NEW INTELLIGENCE

MOST READ
  1. Singapore, Italy, Switzerland, Greece, Hong Kong and New Zealand top list of attractive destinations for global mobile wealthy: report
  2. Sotheby’s, seeking to grow collector base, will turn wines and spirits festival global for sector dominance 
  3. North America takes lead for new luxury store openings, New York regains top spot: report
  4. Understanding AI’s role in a golden age of audio marketing creativity
  5. Podcast: How rapidly evolving luxury consumer behavior is impacting real estate 
  6. Growth that works today is not always the growth that builds tomorrow
  7. Longevity, accelerating wealth transfer making family finances more complex for HNW and UHNW US consumers: report
  8. In 2024, expect more of the same in China. Now is the time to optimize
  9. Canada’s Joseph Ribkoff pivots from wholesale-driven fashion biz to balanced omnichannel model 
  10. UAE still poised for growth in post-conflict era: report 


MORE IN Sustainability
How sustainable solutions, responding to market concerns, can protect long-term yacht value
August 13, 2026
How luxury brands should build resilient, transparent supply chains as stakes change for responsible sourcing: guide
July 28, 2026
Global superyacht industry turns into $62B economic force with influence beyond tourism: report
June 9, 2026
French luxury conglomerate Kering releases 10-year global environmental report outlining company progress, tasks ahead
June 4, 2026
41pc of materials in LVMH products, packaging now from recycled sources or eco-designed efforts
May 27, 2026
Bentley Motors, eyeing global 2050 net zero goal, claims sustainability progress with people, products, ops
May 20, 2026



RECENT INTELLIGENCE
Sotheby’s, seeking to grow collector base, will turn wines and spirits festival global for sector dominance Open to all readers
August 14, 2026
Singapore, Italy, Switzerland, Greece, Hong Kong and New Zealand top list of attractive destinations for global mobile wealthy: report
August 14, 2026
Can luxury brands win at performance marketing without losing their mystique? Open to all readers
August 13, 2026

6 forces shaping commercial real estate in mid-2026: analysis
August 13, 2026
India’s most valuable family businesses are now worth $1.46 trillion: report
August 11, 2026
Understanding UHNW at the level of behavioral psychology
August 10, 2026