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  1. Singapore, Italy, Switzerland, Greece, Hong Kong and New Zealand top list of attractive destinations for global mobile wealthy: report
  2. How luxury leaders are actively redefining their global workplace strategies
  3. South Korea’s K-beauty, going beyond regional hype, spearheads the next phase of global beauty
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Perfumes, cosmetics and beauty

South Korea’s K-beauty, going beyond regional hype, spearheads the next phase of global beauty

August 17, 2026

Sulwhasoo is one of the leading luxury K-beauty brands from South Korea. Image credit: Sulwhasoo Sulwhasoo is one of the leading luxury K-beauty brands from South Korea. Image credit: Sulwhasoo

 

By Luxury Marketer Intelligence

K-beauty has become a power engine in the next phase of the global beauty market, as brands compete on value, efficacy and digital-first execution.

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MOST READ
  1. Singapore, Italy, Switzerland, Greece, Hong Kong and New Zealand top list of attractive destinations for global mobile wealthy: report
  2. How luxury leaders are actively redefining their global workplace strategies
  3. South Korea’s K-beauty, going beyond regional hype, spearheads the next phase of global beauty
  4. Miami’s global events economy reshaping luxury real estate strategy 
  5. AI engines replacing search as starting point for affluent travel research: report 
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  8. Travelers from US spent highest amount on safari in Africa: report 
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