Luxury Marketer
  1. Longevity is the breakout trend in luxury real estate: report
  2. Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion
  3. AI transforming marketing, but not as much CMO function: report
  4. Natural diamonds, with Gen Z stamp of approval, roar back to growth in US: report
  5. Sportswear to overtake wider apparel and footwear global market growth by 2030
  6. London, New York and Singapore top cities for capital, talent and decision-making
  7. Investors continuing push toward luxury, leisure assets in hospitality: report
  8. Bidding war era over in US real estate
  9. Positive auction results building momentum ahead of Art Basel
  10. Are luxury brands walking away from aspirational consumers?
  1. Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion
  2. Longevity is the breakout trend in luxury real estate: report
  3. Global superyacht industry turns into $62B economic force with influence beyond tourism: report
  4. World’s only Hotel Clicquot popup returns to Australia for Champagne-inspired culinary experiences
  5. How to own your market
  6. AI transforming marketing, but not as much CMO function: report
  7. Are luxury brands walking away from aspirational consumers?
  8. Natural diamonds, with Gen Z stamp of approval, roar back to growth in US: report
  9. Hermès blows past revenue, net profit expectations for 2023, showing continued global desirability in product range
  10. Global house price growth continues to accelerate
Comment

Jewelry

Natural diamonds, with Gen Z stamp of approval, roar back to growth in US: report

June 12, 2026

Gen Z is spending almost double what baby boomers spend when buying natural diamonds. Image credit: De Beers Group Gen Z is spending almost double what baby boomers spend when buying natural diamonds. Image credit: De Beers Group

 

By Luxury Marketer Intelligence

Natural diamonds are the most desired luxury jewelry product in the United States, with average purchase prices increasing 25 percent in 2025 compared to 2023 – a finding that’s clearly a rebuff to those espousing the synthetic lab-grown variety.

This content is accessible only to subscribers of Luxury Marketer. We would love for you to become a subscriber and enjoy the many benefits soon after. Please click here to enroll as a subscriber of Luxury Marketer. Already a subscriber?
 
NEW INTELLIGENCE

MOST READ
  1. Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion
  2. Longevity is the breakout trend in luxury real estate: report
  3. Global superyacht industry turns into $62B economic force with influence beyond tourism: report
  4. World’s only Hotel Clicquot popup returns to Australia for Champagne-inspired culinary experiences
  5. How to own your market
  6. AI transforming marketing, but not as much CMO function: report
  7. Are luxury brands walking away from aspirational consumers?
  8. Natural diamonds, with Gen Z stamp of approval, roar back to growth in US: report
  9. Hermès blows past revenue, net profit expectations for 2023, showing continued global desirability in product range
  10. Global house price growth continues to accelerate


MORE IN Watches & jewelry
Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion
June 15, 2026
Hermès, Rolex, Chanel and Ferrari earn highest trust from AI engines: report
June 10, 2026
Richemont fiscal 2025-26 sales up 11pc to $26B as jewelry brands shine, watch revenue slumps
May 22, 2026
Why luxury brands are monetizing proximity — and risking symbolic dilution in the process
May 20, 2026
Gucci owner Kering, seeking to slow decline, unveils mammoth revival plan for luxury conglomerate
April 26, 2026
How should global luxury firms navigate a destabilized Middle East?
March 4, 2026



RECENT INTELLIGENCE
Longevity is the breakout trend in luxury real estate: report
June 15, 2026
Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion
June 15, 2026
AI transforming marketing, but not as much CMO function: report
June 15, 2026

Sportswear to overtake wider apparel and footwear global market growth by 2030
June 12, 2026
London, New York and Singapore top cities for capital, talent and decision-making
June 12, 2026
Investors continuing push toward luxury, leisure assets in hospitality: report
June 11, 2026