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Why I launched Luxboro, a full-service marketing and upskilling agency for the luxury real estate ecosystem

May 23, 2025

Locations such as the Greek town of Oia in Santorini have held their own in the luxury housing and hospitality markets. A sound reputation backed by word of mouth and strategic marketing helps keeps Santorini front and center of affluent and wealthy consumer attention Locations such as the Greek town of Oia in Santorini have held their own in the luxury housing and hospitality markets. A sound reputation backed by word of mouth and strategic marketing helps keeps Santorini front and center of affluent and wealthy consumer attention

 

By Mickey Alam Khan

I’ve always believed in launching products that fill a need that’s unmet in the market. But I’ve also introduced products that create the need. My decision to launch Luxboro – a full-service marketing and upskilling agency for the global luxury real estate ecosystem – meets both criteria.

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  1. Which global cities are creating the best opportunities for investors, occupiers?
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  3. Global luxury spending to stay flat at $1.66 trillion in 2025 as shopper base shrinks
  4. From ownership to proven worth: Why luxury is entering its most honest era yet 
  5. LVMH entices future talent in creative, craftsmanship and customer experience through maison exhibition
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  8. State of Luxury 2026 report: Luxury enters new era – slower, more selective, less forgiving 
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  10. See who's speaking at the Luxury Outlook Summit 2025 New York


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