Marketing
May 23, 2025
Locations such as the Greek town of Oia in Santorini have held their own in the luxury housing and hospitality markets. A sound reputation backed by word of mouth and strategic marketing helps keeps Santorini front and center of affluent and wealthy consumer attention
By Mickey Alam Khan
I’ve always believed in launching products that fill a need that’s unmet in the market. But I’ve also introduced products that create the need. My decision to launch Luxboro – a full-service marketing and upskilling agency for the global luxury real estate ecosystem – meets both criteria.
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","iv":"1b8d981e77e461eba58bc3e2175c08f6","s":"af4f7a5f3281dad8"}
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