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Marketing

Why I launched Luxboro, a full-service marketing and upskilling agency for the luxury real estate ecosystem

May 23, 2025

Locations such as the Greek town of Oia in Santorini have held their own in the luxury housing and hospitality markets. A sound reputation backed by word of mouth and strategic marketing helps keeps Santorini front and center of affluent and wealthy consumer attention Locations such as the Greek town of Oia in Santorini have held their own in the luxury housing and hospitality markets. A sound reputation backed by word of mouth and strategic marketing helps keeps Santorini front and center of affluent and wealthy consumer attention

 

By Mickey Alam Khan

I’ve always believed in launching products that fill a need that’s unmet in the market. But I’ve also introduced products that create the need. My decision to launch Luxboro – a full-service marketing and upskilling agency for the global luxury real estate ecosystem – meets both criteria.

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NEW INTELLIGENCE

MOST READ
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  2. New episode of Luxury Stance Podcast: What the ultra-wealthy – 0.01 percent – want out of luxury hospitality
  3. Future of refrigeration in the luxury home – and what consumers are telling brands
  4. Luxury fashion sector needs to reinvent amidst widespread global slowdown
  5. Report: US luxury retail expansion to continue unabated
  6. How to structure your wealth for the next decade
  7. Is luxury losing its luster as US affluent consumers’ priorities shift?
  8. Luxury Roundtable launches Luxury Marketer, a global intelligence, analysis and news source for luxury professionals across sectors 
  9. Access no longer the new scarcity for global wealthy: report
  10. 1 week left! Claim your spot at Luxury Roundtable's Sept. 25 summit


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