Luxury Marketer
  1. India’s most valuable family businesses are now worth $1.46 trillion: report
  2. Understanding UHNW at the level of behavioral psychology
  3. Philanthropic priorities will change as women on track to overtake men in charitable giving
  4. Luxury, after analyzing Q2 earnings, no longer faces a broad-based slowdown
  5. Market optimism up among wealthy despite inflation concerns: survey
  6. Monaco: Continuing appeal defined by rarity and long-term value preservation
  7. Meet Luxury Roundtable’s Sept. 16 summit speakers who shape America’s skyline Open to all readers
  8. Register now for Luxury Roundtable’s Luxury Commercial Real Estate Summit Sept. 16! Open to all readers
  9. Luxury homes in high demand across US while starter-home sales stall: report
  10. Forbes Travel Guide extends mark of excellence with Verified Luxury Residences Open to all readers
  1. North America takes lead for new luxury store openings, New York regains top spot: report
  2. AI engines replacing search as starting point for affluent travel research: report 
  3. ‘Affluent India’ population to grow to 100 million by 2027: report
  4. Podcast: How rapidly evolving luxury consumer behavior is impacting real estate 
  5. 6 days left! Registered for the Luxury Women Leaders Summit New York?
  6. Why luxury brands are monetizing proximity — and risking symbolic dilution in the process
  7. Luxury fashion sector needs to reinvent amidst widespread global slowdown
  8. NRF, largest US sector lobby, crafts 4 principles for use of AI in retail
  9. Is luxury retail on the right track? Find out Sept. 12
  10. More generations, more pressure in beauty and cosmetics market: report
Comment

Marketing

Navigating the FIFA World Cup through loyalty

June 28, 2026

Celebrity partnerships drive short-term attention, but loyalty drives scalable growth. Image credit: FIFA Celebrity partnerships drive short-term attention, but loyalty drives scalable growth. Image credit: FIFA

 

By Wojtek Kokoszka

This content is accessible only to subscribers of Luxury Marketer. We would love for you to become a subscriber and enjoy the many benefits soon after. Please click here to enroll as a subscriber of Luxury Marketer. Already a subscriber?
 
NEW INTELLIGENCE

MOST READ
  1. North America takes lead for new luxury store openings, New York regains top spot: report
  2. AI engines replacing search as starting point for affluent travel research: report 
  3. ‘Affluent India’ population to grow to 100 million by 2027: report
  4. Podcast: How rapidly evolving luxury consumer behavior is impacting real estate 
  5. 6 days left! Registered for the Luxury Women Leaders Summit New York?
  6. Why luxury brands are monetizing proximity — and risking symbolic dilution in the process
  7. Luxury fashion sector needs to reinvent amidst widespread global slowdown
  8. NRF, largest US sector lobby, crafts 4 principles for use of AI in retail
  9. Is luxury retail on the right track? Find out Sept. 12
  10. More generations, more pressure in beauty and cosmetics market: report


MORE IN Marketing
Understanding UHNW at the level of behavioral psychology
August 10, 2026
What the past 10 years did to US consumers: report
August 2, 2026
Death of the agency model – and what replaces it Open to all readers
July 21, 2026
Consumer mix to shift to 50-50 split between top tier, aspirationals as luxury growth is back on track: report
July 20, 2026
Luxury brands build demand. Associates build loyalty
July 7, 2026
Indian luxury needs new pitch: From Made in India to Owned by India
July 6, 2026



RECENT INTELLIGENCE
India’s most valuable family businesses are now worth $1.46 trillion: report
August 11, 2026
Understanding UHNW at the level of behavioral psychology
August 10, 2026
Philanthropic priorities will change as women on track to overtake men in charitable giving
August 6, 2026

Market optimism up among wealthy despite inflation concerns: survey
August 5, 2026
Monaco: Continuing appeal defined by rarity and long-term value preservation
August 5, 2026
Meet Luxury Roundtable’s Sept. 16 summit speakers who shape America’s skyline Open to all readers
August 4, 2026