Luxury Marketer
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  4. Ferrari Luce: The mythology mistake that luxury brands keep making – and what it costs them Open to all readers
  5. Global family offices retain faith in AI and emerging markets, reducing exposure to US dollar, real estate in diversification: report
  6. Future of luxury goods is AI-powered transformation: report
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  8. Brands are failing to nail community in a fragmented market: report
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  1. Ferrari Luce: The mythology mistake that luxury brands keep making – and what it costs them 
  2. Why I launched Luxury Marketer 
  3. Future of luxury goods is AI-powered transformation: report
  4. Personal luxury goods sector to grow ~2.5pc in 2026, down from anticipated 4-5pc: research
  5. How brands are turning customers into communities
  6. New episode of Luxury Stance Podcast: What the ultra-wealthy – 0.01 percent – want out of luxury hospitality
  7. Future of refrigeration in the luxury home – and what consumers are telling brands
  8. Luxury fashion sector needs to reinvent amidst widespread global slowdown
  9. Global family offices retain faith in AI and emerging markets, reducing exposure to US dollar, real estate in diversification: report
  10. How will generative AI affect future jobs and workflows? McKinsey knows
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Tech, AI and automation

Future of luxury goods is AI-powered transformation: report

May 28, 2026

Luxury fashion needs to reiterate its value proposition for aspirational, affluent and wealthy consumers Luxury fashion needs to reiterate its value proposition for aspirational, affluent and wealthy consumers. AI can help. Image credit: Shutterstock

 

By Luxury Marketer Intelligence

The luxury goods business is entering a new era where the exclusivity of high craft is meeting the much-touted innovation potential of artificial intelligence.

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NEW INTELLIGENCE

MOST READ
  1. Ferrari Luce: The mythology mistake that luxury brands keep making – and what it costs them 
  2. Why I launched Luxury Marketer 
  3. Future of luxury goods is AI-powered transformation: report
  4. Personal luxury goods sector to grow ~2.5pc in 2026, down from anticipated 4-5pc: research
  5. How brands are turning customers into communities
  6. New episode of Luxury Stance Podcast: What the ultra-wealthy – 0.01 percent – want out of luxury hospitality
  7. Future of refrigeration in the luxury home – and what consumers are telling brands
  8. Luxury fashion sector needs to reinvent amidst widespread global slowdown
  9. Global family offices retain faith in AI and emerging markets, reducing exposure to US dollar, real estate in diversification: report
  10. How will generative AI affect future jobs and workflows? McKinsey knows


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