Tech, AI and automation
May 28, 2026
Luxury fashion needs to reiterate its value proposition for aspirational, affluent and wealthy consumers. AI can help. Image credit: Shutterstock
By Luxury Marketer Intelligence
The luxury goods business is entering a new era where the exclusivity of high craft is meeting the much-touted innovation potential of artificial intelligence.
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","iv":"c2a259df653fbe996ae7b4393a16dec6","s":"88177b84b70b13bc"}
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