Luxury Marketer
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  1. Announcing Luxury Marketer's Luxury Women Leaders to Watch 2027 
  2. The Hyderabad Paradox: Where India’s fastest-growing luxury demand has run ahead of its infrastructure
  3. Call for nominations: Luxury Marketer's Luxury Women Leaders to Watch 2027 
  4. Questionable returns behavior becoming increasingly commonplace among US shoppers: report
  5. AI engines replacing search as starting point for affluent travel research: report 
  6. How HNW and ultra-affluent consumers qualify new relationships and introductions
  7. Headlines: LVMH, Gucci, metaverse, Farfetch, Aspen, Instagram, Chinese social media
  8. In 2024, expect more of the same in China. Now is the time to optimize
  9. 4 tech trends transforming luxury marketing in 2026 and beyond 
  10. Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion
Comment

Outlook

Global luxury to post flat growth at $1.6 trillion for 2024, sheds 50M customers in 2 years

November 13, 2024

Luxury brands have to work harder to win the loyalty of Gen Z customers, many of whom have shifted from the category over the past two years. Luxury brands have to work harder to win the loyalty of Gen Z customers, many of whom have shifted from the category over the past two years.

 

By Luxury Marketer Intelligence

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MOST READ
  1. Announcing Luxury Marketer's Luxury Women Leaders to Watch 2027 
  2. The Hyderabad Paradox: Where India’s fastest-growing luxury demand has run ahead of its infrastructure
  3. Call for nominations: Luxury Marketer's Luxury Women Leaders to Watch 2027 
  4. Questionable returns behavior becoming increasingly commonplace among US shoppers: report
  5. AI engines replacing search as starting point for affluent travel research: report 
  6. How HNW and ultra-affluent consumers qualify new relationships and introductions
  7. Headlines: LVMH, Gucci, metaverse, Farfetch, Aspen, Instagram, Chinese social media
  8. In 2024, expect more of the same in China. Now is the time to optimize
  9. 4 tech trends transforming luxury marketing in 2026 and beyond 
  10. Market report: Brazil develops sophisticated luxury ecosystem in new phase of structural expansion


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