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Real estate

British buyers drive Greek luxury property demand as wealth relocation from UK amps up

July 24, 2026

Tosca, Corfu. Image credit: Greece Sotheby's International Realty Tosca, Corfu. Image credit: Greece Sotheby's International Realty

 

By Luxury Marketer Intelligence

Aggregate buyer demand for Greek luxury residential property reached $7 billion (€6.11 billion) in the first half of 2026 — up 35 percent year-on-year and 19 percent above the five-year trend.

The strongest driver of the expansion is British capital, according to The State of Greek Luxury Property: Mid-Year 2026, the semi-annual market report published by Greece Sotheby's International Realty. U.K. buyer demand rose 60 percent year-on-year, the sharpest recovery among the market's five largest buyer origins, lifting the United Kingdom to 17.4 percent of all enquiries — clearly above its long-term average.

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