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Retail

Retail, CPG leaders not deploying AI broadly across demand-generating processes: report

July 1, 2026

AI, like the Internet/World Wide Web, social media and mobile before it, is a key member of the Digital Quad: the four transformational technologies that impact consumers' work and play lives, for better or worse. Image credit: Treecha, Shutterstock AI, like the Internet/World Wide Web, social media and mobile before it, is a key member of the Digital Quad: the four transformational technologies that impact consumers' work and play lives, for better or worse. Image credit: Treecha, Shutterstock

 

By Luxury Marketer Intelligence

Many consumer packaged goods (CPG) and retail companies have yet to deploy AI broadly across the demand-generating processes that they consider most strategic.

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