Outlook
March 18, 2026
How will the aspirational, affluent and wealthy consumers adjust their spending in 2026 and what will that mean for luxury brands and retailers? Image credit: Shutterstock
By Luxury Marketer Intelligence
After a year of creative resets, pricing recalibration and operational discipline, the global luxury business – which barely managed to hold its ground in 2025 – is on track to show growth this year.
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","iv":"a02bef6b6abb75ebbf3ebb66b3b147c7","s":"f54438d4e015289a"}
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