Outlook
March 18, 2026
How will the aspirational, affluent and wealthy consumers adjust their spending in 2026 and what will that mean for luxury brands and retailers? Image credit: Shutterstock
By Luxury Marketer Intelligence
After a year of creative resets, pricing recalibration and operational discipline, the global luxury business – which barely managed to hold its ground in 2025 – is on track to show growth this year.
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","iv":"1c1009a0729559dd4fd659af1c35f697","s":"346234bb16c2e333"}
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