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  2. 1 out of 2 consumers say quality for price is primary driver of value: report
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  4. How AI is reshaping the digital and real economies: study
  5. Next generation set to reshape family offices, with different perspectives on wealth management: study
  6. Early December may overtake Black Friday as peak holiday shopping window this year: study
  7. The high-net-worth consumer: 1 person, 4 tiers of behavior
  8. Luxury hotels don’t have a branding problem. They have an operationalization problem
  9. What does Gen Z want from luxury? Take our survey and find out Open to all readers
  10. Global wealth creation, lifestyle trends and climate resilience reshaping prime property markets in Alps and beyond: report
  1. Why luxury’s next customer doesn’t look like its last 
  2. The high-net-worth consumer: 1 person, 4 tiers of behavior
  3. State of Luxury 2026 report: Luxury enters new era – slower, more selective, less forgiving 
  4. Next generation set to reshape family offices, with different perspectives on wealth management: study
  5. How AI is reshaping the digital and real economies: study
  6. Local cuisine emerges as strongest dining force in Asia Pacific as traditional restaurant settings lose edge: report
  7. Rolls-Royce voted the UK’s most iconic trademark in new public poll
  8. Announcing Luxury Marketer's Luxury Women Leaders to Watch 2027 
  9. Ferrari Luce: The mythology mistake that luxury brands keep making – and what it costs them 
  10. 4 tech trends transforming luxury marketing in 2026 and beyond 
Comment

Columns

AI adoption is not a technology problem – it’s a workflow issue

March 11, 2026

AI is becoming an increasingly key tool in customer service for luxury businesses worldwide. Image credit: Lurii Motov, Shutterstock AI is becoming an increasingly key tool in customer service for luxury businesses worldwide. Image credit: Lurii Motov, Shutterstock

 

By Drew Thompson

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NEW INTELLIGENCE

MOST READ
  1. Why luxury’s next customer doesn’t look like its last 
  2. The high-net-worth consumer: 1 person, 4 tiers of behavior
  3. State of Luxury 2026 report: Luxury enters new era – slower, more selective, less forgiving 
  4. Next generation set to reshape family offices, with different perspectives on wealth management: study
  5. How AI is reshaping the digital and real economies: study
  6. Local cuisine emerges as strongest dining force in Asia Pacific as traditional restaurant settings lose edge: report
  7. Rolls-Royce voted the UK’s most iconic trademark in new public poll
  8. Announcing Luxury Marketer's Luxury Women Leaders to Watch 2027 
  9. Ferrari Luce: The mythology mistake that luxury brands keep making – and what it costs them 
  10. 4 tech trends transforming luxury marketing in 2026 and beyond 


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RECENT INTELLIGENCE
Local cuisine emerges as strongest dining force in Asia Pacific as traditional restaurant settings lose edge: report
October 30, 2026
1 out of 2 consumers say quality for price is primary driver of value: report
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Is the US still an emerging market for luxury?
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Next generation set to reshape family offices, with different perspectives on wealth management: study
October 29, 2026
Early December may overtake Black Friday as peak holiday shopping window this year: study
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The high-net-worth consumer: 1 person, 4 tiers of behavior
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