Luxury Marketer
  1. Bengaluru: Why India’s third luxury city has no luxury district Open to all readers
  2. Announcing Luxury Marketer’s Luxury Women Leaders to Watch 2027 Open to all readers
  3. Nearly 50pc of companies now generate value with AI: report
  4. Rise of experiential luxury in India Open to all readers
  5. Yachting: Sea of sameness?
  6. Gen Z, Millennial donors bring new approach to giving: report
  7. Only 2 weeks left! Register now for Luxury Real Estate and Design Summit New York Open to all readers
  8. Zurich, Tokyo have highest global housing bubble risk: report
  9. Two silent killers of luxury
  10. On experience: Ultra-high-value travelers no longer impressed by abundance
  1. Announcing Luxury Marketer's Luxury Women Leaders to Watch 2027 
  2. The Hyderabad Paradox: Where India’s fastest-growing luxury demand has run ahead of its infrastructure
  3. AI engines replacing search as starting point for affluent travel research: report 
  4. Questionable returns behavior becoming increasingly commonplace among US shoppers: report
  5. Call for nominations: Luxury Marketer's Luxury Women Leaders to Watch 2027 
  6. Headlines: LVMH, Gucci, metaverse, Farfetch, Aspen, Instagram, Chinese social media
  7. In 2024, expect more of the same in China. Now is the time to optimize
  8. How HNW and ultra-affluent consumers qualify new relationships and introductions
  9. Argentina: Reopening of a sleeping giant for luxury
  10. Headlines: Brexit, China staycation, tough times, exuberant growth
Comment

AI, Tech & Automation

Why AI will be key for growing a luxury business in 2026

January 5, 2026

AI is becoming an increasingly key tool in customer service for luxury businesses worldwide. Image credit: Lurii Motov, Shutterstock AI is becoming an increasingly key tool in customer service for luxury businesses worldwide. Image credit: Lurii Motov, Shutterstock

 

By Luxury Marketer Intelligence

Luxury will soon be divided into two eras: pre-AI and post-AI. As Alex Wolkomir, a top McKinsey & Company partner and keynote speaker at Luxury Roundtable’s Luxury Outlook Summit New York Jan. 14-15 points out, luxury is a trust business. That is why AI matters here. Not because the models are clever, but because the work is changing.

This content is accessible only to subscribers of Luxury Marketer. We would love for you to become a subscriber and enjoy the many benefits soon after. Please click here to enroll as a subscriber of Luxury Marketer. Already a subscriber?
 
NEW INTELLIGENCE

MOST READ
  1. Announcing Luxury Marketer's Luxury Women Leaders to Watch 2027 
  2. The Hyderabad Paradox: Where India’s fastest-growing luxury demand has run ahead of its infrastructure
  3. AI engines replacing search as starting point for affluent travel research: report 
  4. Questionable returns behavior becoming increasingly commonplace among US shoppers: report
  5. Call for nominations: Luxury Marketer's Luxury Women Leaders to Watch 2027 
  6. Headlines: LVMH, Gucci, metaverse, Farfetch, Aspen, Instagram, Chinese social media
  7. In 2024, expect more of the same in China. Now is the time to optimize
  8. How HNW and ultra-affluent consumers qualify new relationships and introductions
  9. Argentina: Reopening of a sleeping giant for luxury
  10. Headlines: Brexit, China staycation, tough times, exuberant growth


MORE IN Tech, AI and automation
Nearly 50pc of companies now generate value with AI: report
October 2, 2026
Marketing needs to catch up to consumer usage of AI
September 24, 2026
How corporate boards and executives govern the rise of AI: report
September 9, 2026
Leading travel agencies boosting investment, embrace AI as they forecast strong cruise growth: survey
August 31, 2026
Consumer trust in AI set to grow 15 percentage points by 2030: report
August 28, 2026
AI engines replacing search as starting point for affluent travel research: report Open to all readers
July 29, 2026



RECENT INTELLIGENCE
Bengaluru: Why India’s third luxury city has no luxury district Open to all readers
October 12, 2026
Announcing Luxury Marketer’s Luxury Women Leaders to Watch 2027 Open to all readers
October 8, 2026
Nearly 50pc of companies now generate value with AI: report
October 2, 2026

Yachting: Sea of sameness?
September 30, 2026
Gen Z, Millennial donors bring new approach to giving: report
September 30, 2026
Only 2 weeks left! Register now for Luxury Real Estate and Design Summit New York Open to all readers
September 29, 2026