Luxury Marketer
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  4. Ferrari Luce: The mythology mistake that luxury brands keep making – and what it costs them Open to all readers
  5. Global family offices retain faith in AI and emerging markets, reducing exposure to US dollar, real estate in diversification: report
  6. Future of luxury goods is AI-powered transformation: report
  7. 41pc of materials in LVMH products, packaging now from recycled sources or eco-designed efforts
  8. Brands are failing to nail community in a fragmented market: report
  9. Gucci’s title partnership of Alpine Formula One team eyes younger, increasingly female global audience
  10. What are the new rules of true luxury? British luxury marketers expound
  1. Future of luxury goods is AI-powered transformation: report
  2. Luxury fashion sector needs to reinvent amidst widespread global slowdown
  3. New episode of Luxury Stance Podcast: What the ultra-wealthy – 0.01 percent – want out of luxury hospitality
  4. How brands are turning customers into communities
  5. Future of refrigeration in the luxury home – and what consumers are telling brands
  6. Webinar Oct. 9: Why AI is key to luxury's future
  7. Luxury Roundtable launches Luxury Marketer, a global intelligence, analysis and news source for luxury professionals across sectors 
  8. Rolls-Royce to invest $370M+ in British manufacturing expansion as it prioritizes higher price per bespoke car
  9. 1 week left – Countdown begins for Luxury Outlook Summit New York
  10. How to advise your audience without wagging your finger at them?
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Marketing

Why is luxury struggling to acquire and retain customers?

August 26, 2025

Loro Piana is one of the most respected cashmere brands worldwide. Seen here: Mannequins in window display at a Loro Piana store in Shanghai, China Loro Piana is one of the most respected cashmere brands worldwide. Seen here: Mannequins in window display at a Loro Piana store in Shanghai, China

 

By Mickey Alam Khan

The luxury business’ No. 1 challenge currently is customer acquisition and retention – as much the case for luxury real estate and hospitality as it is for luxury goods and services.

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NEW INTELLIGENCE

MOST READ
  1. Future of luxury goods is AI-powered transformation: report
  2. Luxury fashion sector needs to reinvent amidst widespread global slowdown
  3. New episode of Luxury Stance Podcast: What the ultra-wealthy – 0.01 percent – want out of luxury hospitality
  4. How brands are turning customers into communities
  5. Future of refrigeration in the luxury home – and what consumers are telling brands
  6. Webinar Oct. 9: Why AI is key to luxury's future
  7. Luxury Roundtable launches Luxury Marketer, a global intelligence, analysis and news source for luxury professionals across sectors 
  8. Rolls-Royce to invest $370M+ in British manufacturing expansion as it prioritizes higher price per bespoke car
  9. 1 week left – Countdown begins for Luxury Outlook Summit New York
  10. How to advise your audience without wagging your finger at them?


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