Luxury Marketer
  1. Global luxury spending reaches $1.65 trillion in 2025 as experiences outpace tangible goods: report Open to all readers
  2. Global ultra-wealthy population reaches record high of 556,850 individuals: report
  3. Formula One is most-wanted sport event on calendar for affluent consumers globally
  4. African diasporic art show aims ambitiously to widen circle of private collectors beyond community Open to all readers
  5. Luxury retailers face $213 billion crisis over failing basic customer experience standards: report
  6. Longevity, accelerating wealth transfer making family finances more complex for HNW and UHNW US consumers: report
  7. Call for nominations: Luxury Marketer’s Luxury Women Leaders to Watch 2027 Open to all readers
  8. 7 new rules of competitive advantage in luxury: Why the new moat is behavioral Open to all readers
  9. Hong Kong luxury hotel sector outperforms as Asia-Pacific transactions grow 77pc
  10. 4 tech trends transforming luxury marketing in 2026 and beyond Open to all readers
  1. Call for nominations: Luxury Marketer's Luxury Women Leaders to Watch 2027 
  2. Longevity is the breakout trend in luxury real estate: report
  3. What does Texas federal court overturn of FTC ban on non-competes mean for employers and employees?
  4. Luxury marketers and professionals can co-opt AI – or else
  5. How AI shopping can quietly erode brand loyalty – and what it means for luxury 
  6. Human-led hospitality – critical driver of workplace performance in every sector – being overlooked: report
  7. Free webinar May 20: How Luxury Agents and Brokers Should Navigate the Real Estate Market
  8. 2026 will likely be another year of dislocation for fashion: report
  9. Gstaad tops list of most expensive holiday property markets in Europe’s Alpine region
  10. Spanish brand Loewe targets South Korean beauty market with first standalone perfume store
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Columns

Top 5 ways to use custom audiences for TikTok advertising

September 27, 2024

TikTok is one of the most popular video-sharing platforms, particularly earning the loyalty of the young TikTok is one of the most popular video-sharing platforms, particularly earning the loyalty of the young

 

By Mike Ford

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NEW INTELLIGENCE

MOST READ
  1. Call for nominations: Luxury Marketer's Luxury Women Leaders to Watch 2027 
  2. Longevity is the breakout trend in luxury real estate: report
  3. What does Texas federal court overturn of FTC ban on non-competes mean for employers and employees?
  4. Luxury marketers and professionals can co-opt AI – or else
  5. How AI shopping can quietly erode brand loyalty – and what it means for luxury 
  6. Human-led hospitality – critical driver of workplace performance in every sector – being overlooked: report
  7. Free webinar May 20: How Luxury Agents and Brokers Should Navigate the Real Estate Market
  8. 2026 will likely be another year of dislocation for fashion: report
  9. Gstaad tops list of most expensive holiday property markets in Europe’s Alpine region
  10. Spanish brand Loewe targets South Korean beauty market with first standalone perfume store


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RECENT INTELLIGENCE
Global luxury spending reaches $1.65 trillion in 2025 as experiences outpace tangible goods: report Open to all readers
June 26, 2026
Global ultra-wealthy population reaches record high of 556,850 individuals: report
June 24, 2026
Formula One is most-wanted sport event on calendar for affluent consumers globally
June 24, 2026

Luxury retailers face $213 billion crisis over failing basic customer experience standards: report
June 18, 2026
Longevity, accelerating wealth transfer making family finances more complex for HNW and UHNW US consumers: report
June 17, 2026
Call for nominations: Luxury Marketer’s Luxury Women Leaders to Watch 2027 Open to all readers
June 16, 2026