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  4. From ownership to proven worth: Why luxury is entering its most honest era yet 
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Advertising and marketing

How AI is quietly rewriting the rules of luxury advertising

November 3, 2025

AI is transforming advertising and marketing, thus impacting luxury retail. Image: Shutterstock AI is transforming advertising and marketing, thus impacting luxury retail. Image: Shutterstock

 

By Mack McKelvey

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NEW INTELLIGENCE

MOST READ
  1. Which global cities are creating the best opportunities for investors, occupiers?
  2. Why brands missed the moment on social 
  3. Global luxury spending to stay flat at $1.66 trillion in 2025 as shopper base shrinks
  4. From ownership to proven worth: Why luxury is entering its most honest era yet 
  5. LVMH entices future talent in creative, craftsmanship and customer experience through maison exhibition
  6. 68pc of small business owners to up marketing budgets in 2026
  7. How HNWIs are reshaping portfolios, providers and luxury adjacent spending in UK, US and China: report
  8. State of Luxury 2026 report: Luxury enters new era – slower, more selective, less forgiving 
  9. Your invitation to join us at the Luxury Outlook Summit 2025
  10. See who's speaking at the Luxury Outlook Summit 2025 New York


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