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Yachts

Younger wealthy buyers entering market for bigger yachts with longevity, sustainability features

August 20, 2026

Longevity- and health-focused features by Paragon Studio on the Asani yacht. Image credit: Paragon Studio, Asani Longevity- and health-focused features by Paragon Studio on the Asani yacht. Image credit: Paragon Studio, Asani

 

By Luxury Marketer Intelligence

The traditional route into yacht ownership is rapidly changing.

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NEW INTELLIGENCE

MOST READ
  1. 2 weeks left! Register now for Luxury Roundtable's Sept. 25 summit
  2. Webinar Oct. 9: AI in Luxury for Customer Acquisition and Retention
  3. Top 10 tile trends of 2026
  4. Rolls-Royce voted the UK’s most iconic trademark in new public poll
  5. Why off-market listings are not good for most sellers, buyers, agents and brokerages
  6. How HNW and ultra-affluent consumers qualify new relationships and introductions
  7. How to install purpose in your brand and company
  8. Nearly 50pc of companies now generate value with AI: report
  9. The best and brightest in luxury marketing will meet April 17 in New York. Join them!
  10. Webinar Oct. 9: AI in Luxury for Customer Acquisition and Retention


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