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Luxury brands build demand. Associates build loyalty

Posted By Luxury Marketer Columnist On In Columns, Featured, Marketing, News, Outlook, Retail, Retail | No Comments
Loyalty in luxury is not a marketing outcome. It is a relationship outcome. Image credit: Shanker Inc. Loyalty in luxury is not a marketing outcome. It is a relationship outcome. Image credit: Shanker Inc.

 

By Martin Shanker