How luxury brands can forge better customer engagement and loyalty
Posted By Luxury Marketer Columnist On In Advertising & marketing, Columns, Featured, Marketing, News, Newsletter, Research, Retail | No Comments
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","iv":"2e4304acbe9df865ec4ca0c9c38fbd85","s":"bb9de0b859ff83ea"}

Burberry fall collection 2024. Image credit: Burberry