How luxury brands can forge better customer engagement and loyalty
Posted By Luxury Marketer Columnist On In Advertising & marketing,Columns,Featured,Marketing,News,Newsletter,Research,Retail | No Comments
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","iv":"1f8d5d0ff29264c8e569bea2b15dc93d","s":"801dce61dd219bb3"}

Burberry fall collection 2024. Image credit: Burberry