3 ways AI helps advertisers measure campaigns better
Posted By Luxury Marketer Columnist On In Advertising & marketing,Columns,Featured,Marketing,News,Research,Software & technology | No Comments
{"ct":"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","iv":"1cf3e05a91695f9b06dcc1feb1e48d6c","s":"91b765c2bf67d10e"}

Artificial intelligence meets human intelligence