Many retailers overlook the signals of current customers who might be willing to move to a more valuable customer bucket if given the right opportunity
How retailers can use buyer signals that matter
Posted By Luxury Marketer Columnist On In Advertising & marketing,Columns,Marketing,News,Research,Retail,Retail,Strategy | No Comments
Many retailers overlook the signals of current customers who might be willing to move to a more valuable customer bucket if given the right opportunity
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