Although UHNWIs continue to dominate the market, it is clear that the younger generations must not be overlooked. Seen here: Prada's fall.winter 2023 campaign. Image: Prada
Polarization strikes back for the luxury business
Posted By Luxury Marketer Intelligence On In China, Columns, Marketing, News, Outlook, Research, Retail, Retail, Strategy | No Comments
Although UHNWIs continue to dominate the market, it is clear that the younger generations must not be overlooked. Seen here: Prada's fall.winter 2023 campaign. Image: Prada
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","iv":"e41eb08554e6dc46338b72714fa59e52","s":"0a96c3b638e0ac71"}
