McLaren supercars featured in the new showroom at the Wynn Las Vegas hotel in the gaming capital of the United States. Image: McLaren Automotive
McLaren, the Americas has unveiled a new film for social media called "My Favorite McLaren" in celebration of the brand's 60th anniversary.
The social piece features legendary figures from McLaren’s past and present, highlighting their favorite McLaren road and race cars.
“’My Favorite McLaren’ not only delves into the individual stories behind each chosen McLaren, but also highlights the unique bond that connects these prominent personalities to the brand,” the company said in a statement.
“From iconic models that have stood the test of time to high-performance super cars, the film showcases McLaren's evolution and its enduring appeal to those who live life in the fast lane.”
Life in the fast lane
Although the Woking, England-based company is 60 years old, its McLaren Automotive division – now its largest – was only founded in 2010.
Founded in 1963 by racer, engineer and entrepreneur Bruce McLaren, the group comprises McLaren Automotive, which hand-builds lightweight supercars, and a majority stake in McLaren Racing, which competes in the Formula 1 World Championship and INDYCAR in the United States.
The film is a tribute to McLaren’s racing roots.
From the M6GT to the Speedtail to the 750S, viewers of the film lasting three minutes and thirty-seven seconds will learn what McLarens have captured the hearts of these racing industry icons.
The film features current Formula 1 driver Lando Norris, McLaren Racing CEO Zak Brown and former McLaren Formula 1 driver Stefan Johansson.
Major players of the Arrow McLaren IndyCar team, including drivers Alexander Rossi, Pato O'Ward and David Malukas, as well as sporting director Tony Kanaan, also feature within the film.
Derek Bell, who twice competed at Le Mans in a McLaren F1 GTR and Amanda McLaren, daughter of the brand's founder, Bruce McLaren, bring some historical choices to the story as well.
My Favorite McLaren: A tribute to 60 years of McLaren